Musk Studio #meetthemaker

Anyone who knows me, knows I struggle to start the day without my moka pot of coffee, so no surprise that this image caught my attention on instagram!

Moroccan Pop

I draw inspiration from Moroccan culture in general, but always trying to reinterpret it with a fresh look. I grew in a family of Maallems (masters in Arabic) in sculpture and wood painting. I was always fascinated by the work of my grandfather (whom I did not get to know) and my uncles.I have not had the opportunity to learn this art, but it is perhaps for that reason that I like to revisit our traditions by transforming this heritage through my own vision. That being said I don’t like to limit myself to a single aesthetic and I also let myself be carried by my inspiration and state of mind in the moment. For example my Moroccan Pop collection is quite fun, colourful. with lots of play on words and a mix of languages. While my second Moroccan Minimal Collection is much more minimalist and monochrome, very Moroccan meets Scandinavian design.

Moroccan Minimal

#3 WHAT IS THE BEST PART OF THE DESIGN PROCESS FOR YOU?

The best moments are when I stumble across a word game and imagine how I can exploit and develop the concept visually – but unfortunately that doesn’t happen every day! I also love to create small stagings of every day objects which I then photograph – as in the case of the AnaNas, Sabah, Lfol, Sukara and Hob posters – and yes, that is real pieces of sugar that I used!

I try to work as much as I can by hand even if the final process is digital. At the moment for example I am working with traditional patterns which are randomly chosen and then I rework it while experimenting with several techniques. I am also trying to learn lino cut as I find it graphically very interesting even if it is a difficult process to print.

#4 DO YOU HAVE A FAVOURITE DESIGN?
Pixel Tarz in the Moroccan Minimal Collection!

 

Pixel Tarz

Bondi Coffee Kitchen